You probably heard the phrase “It’s a marathon, not a sprint” applied to a wide range of situations. Anything that requires some sort of long-term commitment and devotion to excellence and quality over time is a fair game, as far as the saying is concerned… and the same goes for how to create growth on Instagram.
Make no mistake, great relationships require that you stick to somebody regardless of what you feel.
Maybe you woke up on the wrong side of the bed, they’re not all that nice to you, there are all sorts of things going on around you that can affect your relationship.
Despite all of that, whether these threats come from inside or outside, you have to stick to it: this is commitment. This is all about dedication and seeing something all the way through, from the beginning through the middle to the end. Instagram marketing and how to create growth on Instagram is one of these things.
It’s easy to get tricked into thinking that marketing success simply boils down to getting the right kind of software to do the right kind of job; to produce the right kind of outcomes for the right kind of people at the right time, at the right place.
How awesome the world would be if things were that easy?
Unfortunately, the world is not some sort of height of sales page, it is the real world. Just like anything that is real, there are all sorts of complications out there and the consequences that you really need to be mindful. Otherwise, it’s too easy to fall into a mindset that things should be quick, easy and convenient.
Anything that is worth having in life is worth sacrificing for. I know you’ve heard that saying before… What exactly are you sacrificing with Instagram to see growth? You’re sacrificing your sense of entitlement to things being quick, easy and convenient. That’s what’s going on when people say that something is a marathon not a sprint. Instagram marketing is one of these because if you ever gotten excited about Instagram you know that it takes work.
It’s easy to see the potential, after all, Instagram has over one billion active users and 500 million active users month after month. These are people who can’t help but look for their social media updates. It’s as if, they live, eat, breathe and go to the bathroom using Instagram.
Given that tremendous traffic potential it’s easy to just jump in with both feet and look for the quick payout. How hard could it be to create growth on Instagram? It’s all about getting clicks to your profile page so you can direct that traffic to where you wanted to go…
Unfortunately, playing the game that way leads to disappointment. You have to understand that there is no one-time, big-time strategy here.
If you did that, you’re going to put yourself in a one-way ticket to failure.
Make no mistake, Instagram marketing requires a tremendous commitment of your time, focus and attention to details because of the following:
First, you will be focusing on patterns.
These patterns won’t happen overnight. These patterns only take place when you have enough traction. This means that you have to put in work over an extended period; you have to focus on the long-term. It’s easy to declare victory when you notice that the certain patterns that lead to your website are really converting well, but it may turn out to be some sort of statistical fluke. It may be a mirage in a big scheme; the things that you’re actually doing is wrong. It may need quite a bit of improvement.
Finally, if you want to be successful and create growth on Instagram, you have to position your brand the right way. Again, this takes time, effort and sustained focus. Inside my Branding for Beginners Blueprint Course I teach my students how to set their personal brand up for long term success. (Learn More Here)
You may also enjoy reading “6 Reasons Why Personal Branding Is Important.”
If you’ve got your personal brand established and just looking for IG help… That’s why I’ve put together a training video + worksheet where I share 10 “Fails” That Can Save You BIG If You Want To Build A Real Following on Instagram DOWNLOAD IT HERE! … and create growth on Instagram!
I'm a serial entrepreneur who spends her time in creative flow as much as possible. I love cozy slippers, graphic tees, distressed denim, and cold margaritas on ice with salt. My purpose? To infuse faith and confidence into other women looking to start, strengthen, or scale their business to make a significant impact on the world.
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Sharing the journey of growing a six-figure business from my basement home office with kids.
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I help female entrepreneurs who aren’t seeing results on social media go from struggling to build an engaged audience to attracting new clients and adding over 100 monthly email list subscribers and building a business on autopilot by using cohesive visuals, original content, and authenticity.
Most weekdays, you'll find me in (intentional) creative-mode working from my home office… but evenings are reserved for playing with my kiddos and sipping margaritas with friends. As a coach's wife, most weekends are spent cheering on my husband's basketball team or attending sporting events here in Manhattan, Kansas.
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