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Ep 27: How Pinterest Marketing Can Be Your Biggest Lead Generator

by Kristin Korn

Today I’m being joined with my friend and brand consulting client Jennifer Burkhart. She will be answering questions I toss at her during a live consulting session – so I can help her with her social media content strategy.

BUSINESS, SCALE, STRENGTHEN, VISIBILITY

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Ep 26: 3 Ways To Create A More Impactful Brand Online

When I reflect on my own journey of how I’ve used and reacted to social media I always come back to the idea that many see success on social media as having high engagement ratings.
 
* We seek validation that what we are doing is making an impact.
* That the time we are spending on writing captions and blog posts and podcasts is worth it.
* That someone out there is paying attention to our message.
 
Press play on this episode where I share with you what I’m doing instead of seeking validation through likes, comments, and follower count. It may just change the way you look and feel about content for good.

Ep 25: Become a Secret Santa When It Comes To Content Validation

When I reflect on my own journey of how I’ve used and reacted to social media I always come back to the idea that many see success on social media as having high engagement ratings.
 
* We seek validation that what we are doing is making an impact.
* That the time we are spending on writing captions and blog posts and podcasts is worth it.
* That someone out there is paying attention to our message.
 
Press play on this episode where I share with you what I’m doing instead of seeking validation through likes, comments, and follower count. It may just change the way you look and feel about content for good.

Ep 24: How To Market Your Online Business During Uncertain Times

There’s no denying everyone is living in a bit of fear right now… with their health, their food supply, their mental well being, their family, kids schooling, all the things that usually don’t consume this much worry and brain space.

Besides the usual day to day life – we then have an online business to keep afloat.

Then the question you’re suddenly asking is.. 

“How do I market my online business and personal brand while being sensitive to the current environment?”

Ep 23: Why It May Be Time To Marie Kondo Your Content Marketing Strategy

You’ve heard her voice loud and clear – Out with the clutter – if it doesn’t spark joy then we don’t need it. 
 
And in today’s episode, I’m not just talking about your underwear drawer or food pantry. The same goes for the content marketing strategy in your business.
 
Used to experts would say – show up every day – be seen – get in from of your customers – just post something.
 
But that was so 2018 and early 2019.
 
Yes – consistency and staying top of mind of your audience will always be key.  But it’s not about quantity over quality.

Why Using Caption Templates Hurts Your Brand

Want to use social media to grow your business? But have no idea what to post or say in your captions?! 🤷Here’s how to build trust and monetize your brand.

Do The Hard Today To Be Happier Tomorrow

Ep 22: Do The Hard Today To Be Happier Tomorrow

Boy, is that easier said than done. Especially when hard looks like missed sales goals, flopped ads, email unsubscribes, client return requests and alllll the things that get us down and out.

And no… all the cute Insta quotes in the world can’t pick us back up at times.

When we want things to be easy or at minimum handed a clear path to success… and we expect our actions to bring us closer to our goals… we are inevitably disappointed when things don’t go as planned. 

The #1 Productivity Hack Every Business Owner Needs To Use

Ep 12: The #1 Productivity Hack Every Business Owner Needs To Use

Let’s get real. Feeling completely overwhelmed and exhausted in your personal or professional life has nothing to do with how many awake hours you have to work.
 
It’s because the hours you do have you spend too much time trying to juggle more than one thing.
 
The highest cost of doing multiple things at once is a gradual, long-term decline in your productivity and satisfaction.
 
If I’m being honest, When you get in the habit of always dividing your attention you are half-assing every activity or task you do.

Tackling new territory like a Kindergartener

Tackling Fears And New Territory Like A Kindergartener

New territory is hard!!!! Damn it’s hard. As I was walking my daughter into her first day of Kindergarten… her new school, new teacher, new classmates… new everything I noticed all morning she was lost on emotions. I could tell she didn’t know whether to be happy, sad, scared, so instead, she acted fake angry. […]

3 Best Ways to Build Curiosity Using Social Media For Your Business

3 Best Ways to Build Curiosity Using Social Media For Your Business

One thing is for sure is that social media sells stuff… and if there is a common request from my branding students it’s that they want to become good at personal branding and attraction marketing… and therefore comes building curiosity. Today I’m going to share with you what I believe to be the 3 Best Ways […]

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meet the blogger

I’m Kristin Korn and I help women discover their brand influence to monetize their brand.


I help females who want a strategic online marketing plan go from feeling stuck and stagnant to having a confident, brand-focused business. I believe the key to establishing a lasting business is being able to use your personal experiences to connect with others. Using my Stay in Your Lane Brand Method, I offer women a roadmap to discover the fortune (influence!) that lies within their brand and leverage it to make their business more profitable faster.

Most weekdays, you'll find me in (intentional) creative-mode working from my home office… but evenings are reserved for playing with my kiddos and sipping margaritas with friends. As a coach's wife, most weekends are spent cheering on my husband's basketball team, attending sporting events here in Cape Girardeau, Missouri... or traveling to warmer weather!

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