The 4 Most Common Reasons Solopreneur Businesses Fail: And How to Avoid Them

Ep 126: The 5 Most Common Reasons Solopreneur Businesses Fail

Starting a business is hard work. It’s even harder when you’re doing it alone. Unfortunately, many solopreneur businesses fail within the first few years. This can be due to various reasons, but most often, it’s because of one (or more) of the following four mistakes. In this blog article, we’ll look at each of these mistakes and provide tips on avoiding them. So if you’re thinking about starting your own business, make sure you read this post! Especially #1 – MARKETING FOR A SMALL BUSINESS!

What is Digital Marketing and Why You Need It

Ep 125: What is Digital Marketing and Why You Need It

Small businesses and solopreneurs always look for new and innovative ways to reach customers and grow their businesses. And digital marketing is one of the most effective tools for doing just that. What is digital marketing? In short, it is the use of digital channels to promote a business. This includes things like websites, social media, and email marketing. Digital marketing is more cost-effective than traditional marketing methods, and it provides better results. Additionally, digital marketing can help to increase brand awareness for your business. This blog article will explore what digital marketing is and why every business should be using it!

building a website

Your Step by Step Guide To Building A Website

As a solopreneur, you know that having an online presence is essential to reach new customers and grow your brand. But how do you create a website that will engage your audience and help you achieve your business goals? In this article, I will walk you through the entire process, from choosing a domain name to designing and launching your site. Plus, I’ll give you tips on how to make sure your website is optimized for search engines and mobile devices.

5 Tips for Surviving as a Solo Entrepreneur

Ep 124: 5 Tips for Surviving as a Solopreneur

As someone who started and is running your business single-handedly – you know that being a solopreneur has many benefits and drawbacks.

Based on my 20+ years experience in this role, you’ll be better equipped to survive and thrive as a solopreneur by following these five tips.

8 Visual Branding Elements Your Brand Needs To Stand Out - Kristin Korn

Ep 123: 8 Visual Branding Elements Your Brand Needs To Stand Out

What is your brand missing to STAND OUT? Creating a brand for your business can be a difficult task. There are many things to consider, from the name and logo to the colors and fonts you use to the marketing plan you implement. But one of the most important aspects of branding is creating a visual identity that stands out from the competition. In this article, we will discuss eight elements that are essential for creating a visually appealing brand. If you want your business to stand out, make sure you implement these tips!

Instagram Content Ideas To Boost Engagement

Ep 122: 7 Instagram Content Ideas To Boost Engagement

Instagram can be a great platform for businesses and individuals to share photos and videos with their followers, but it’s important to post fresh and interesting content regularly to keep followers engaged.

If you’re like most small business owners, you’re always looking for new and innovative ways to boost engagement on Instagram. But what happens when you run out of ideas on what to post? Here are 7 Instagram content ideas that your followers will love!

Latest Branding Bites

Ep 120: 3 Ways to Get Your Brand in Front of More People Online


Ep 121: The Top 5 Rules for Social Media Marketing 


Ep 122: 7 Instagram Content Ideas To Boost Engagement


Ep 123: 8 Visual Branding Elements Your Brand Needs To Stand Out


Ep 124: 5 Tips for Surviving as a Solopreneur


Ep 125: What is Digital Marketing and Why You Need It 

How to maximize your sales by capturing new leads quickly and growing your business with ease.

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The quickest way to choose your brand palette and stand out from competition.

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Gain more exposure on Instagram® and improve engagement with these secrets!


As a solopreneur, use these free resources to make more sales on autopilot so you can build a long-term sustainable brand.

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I help solopreneurs make the best use of their time marketing so they can take their business to the next level without manually prospecting or selling to clients.

As the founder of CORE Brand Marketing Group, a full-service branding and marketing agency, we partner with service-based solopreneurs who want to grow their business with an influential brand and marketing strategy but don't have the time or interest to do it themselves.

CORE Brand Marketing Group takes care of all the details so you can focus on what you're good at - running your business. 

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I'm kristin korn.
Your New Brand Marketing Strategist

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Determine what your personal brand palette should be based on your personality!

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