holiday social media campaigns

Ep 138: 7 Mistakes to Avoid When Planning Your Holiday Marketing Campaign

The holidays are a critical time for businesses. It’s the time of year when people are the most generous and most likely to spend money on things they wouldn’t normally buy. That’s why it’s so important to get your holiday marketing right. However, even with the best of intentions, many marketers end up making some fatal mistakes that cost them dearly in terms of sales and ROI. In this article, we’ll explore 7 of the most common mistakes marketers make when executing their holiday campaigns so that you can avoid them and make the most of this critical sales period.

Ep 137: Sales vs. Marketing: which one should you focus on?

When starting out as a solopreneur, it can be tough to know where to focus your time and energy, especially with a never-ending to-do list of things that need your attention. And if you’re like most business owners, you’re always looking for ways to streamline your efforts and get the most bang for your buck. The question becomes, “do you put all your effort into sales or marketing?” The answer might not be as clear as you think. This blog article will break down the difference between sales and marketing and help you decide which is the best focus for your business.

How to Create a Winning Content Marketing Strategy To Improve Sales

Ep 136: How to Create a Winning Content Marketing Strategy To Improve Sales

The key to success is understanding how content marketing works and why it’s so important. Content marketing can be extremely effective in improving sales, but only if it’s done correctly. In this episode, we will look at how content marketing works and how you can use it to improve sales for your business starting TODAY!

How to Brainstorm Blog Post Ideas When You Feel Stuck content ideas, content engagement ideas

Ep 135: How to Brainstorm Blog Post Ideas When You Feel Stuck

Are you feeling stuck when it comes to brainstorming ideas for your blog? Don’t worry; you’re not alone! It can be tough coming up with new and engaging content ideas, especially if you feel like you’ve already covered everything there is to say on your chosen topic. But don’t despair! You can use a few simple tricks to get those creative juices flowing again. In this blog post, I’ll share some of my favorite tips for brainstorming blog post ideas when you feel stuck. So if you’re ready to jump-start your content creation, read on!

working mom hacks

Ep 134: 5 Hacks for Working Moms to Stay Organized and Efficient

As a working mom, I know balancing work and life can be difficult. But in this article, I share some hacks and tips that working moms can use to stay organized and efficient. By implementing these into your routine, you’ll be able to maximize your time and get more done.

seo copywriting for beginners

Ep 133: The Beginner’s Guide to SEO Copywriting

If you’re just getting started with SEO copywriting, then this blog article is a great place to start. Search engine optimization is a critical part of any online marketing strategy, and as a solopreneur, you can’t afford to miss out on any potential customers. Inside this article, we give you a solid foundation on which to build your SEO knowledge. From there, you can start experimenting with different SEO-friendly writing techniques and strategies to see what works best for your business. And while it may seem like a daunting task, SEO copywriting for beginners is actually relatively simple so let’s dive in!

I help solopreneurs automate lead generation, so they can stop begging friends of friends for sales. 

As the founder of CORE Brand Marketing Group, I'll help you uncover brand clarity, automate your lead generation, and set your business up for long-term success.

At CORE Brand Marketing Group, we take all the work out of marketing so you can focus on what you're good at - serving your customers.

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I'm kristin korn.
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