Digital Marketing For Small Business Articles

Ep 103: 6 Proven Ways To Increase Website Traffic

Listen here Podcast Show Notes You spend a lot of time inside your blog and website to build sales pages and offers. But what are you doing to drive more traffic to your website? Inside this article, I share six innovative ways to increase website and blog traffic so...
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Ep 102: The 2 Most Powerful Blog Post Styles You Should Be Using

Listen here Podcast Show Notes By now, you know that you can gain trust and credibility quickly with new audiences with consistent blogging. But what type of blog articles should you be writing about? Not only what content but what style of blogs will your audience...
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Ep 101: 5 Fascinating Reasons People Like Joining a Membership

Listen here Podcast Show Notes Joining a membership have you intrigued? When I was growing my business in the early years, I knew I could take a course to learn a specific skill, but being somewhat of an introvert, the thought of memberships had me timid. I love the...
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Ep 98: How To Reduce Stress With A Capsule Wardrobe 

Listen here Podcast Show Notes If there’s one thing, we business owners need less of its stress. I share ways to automate your marketing efforts in most episodes, but I want to discuss another stressor... And that’s the stress of your wardrobe. With a busy schedule,...
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Ep 115: How to Build a Brand on Instagram in 2022

Ep 115: How to Build a Brand on Instagram in 2022

As the platform changes, so have the Instagram algorithm signals. The changes have impacted how you see posts, who sees your posts, and what content gets more exposure on Instagram. It’s essential to know the latest indicators to get ahead in this game. Inside this episode, I’ll share some of the most important things you need to know about the current Instagram Algorithm-how it’s created, how it’s constantly changing, and what you can do to crack this code in 2022! Use these insights to plan out your 2022 Instagram Strategy.

Ep 114: The Best Marketing Tools to Build Your Brand Online This Year

Ep 114: The Best Marketing Tools to Build Your Brand Online This Year

We live in a world where more and more people are starting their own businesses, but building a brand can be difficult. There are so many tools out there that will help you get started with various aspects of your social media marketing, graphic design, and more. But which marketing tools do you really need to begin with? Inside this article, I share FIVE must-have easy to use marketing tools for designing and building your brand. Let’s review what your small business marketing strategy needs.

Ep 113: How to Keep Your Website Traffic Growing

Ep 113: How to Keep Your Website Traffic Growing

Are you still struggling to increase your website traffic? Your business might be at a standstill when it comes to attracting new customers, and that’s not where you want to be. It’s time for a change!
 
But how do you maintain and grow traffic to your site? In this article, we’ll explore 10 proactive techniques that will help you keep growing your website traffic.

Ep 32: Three Sleazy Sales Tactics to Avoid And What To Do Instead

Ep 32: Three Sleazy Sales Tactics to Avoid And What To Do Instead

We’ve all been pressured to purchase a product… whether it be a pair of jeans or a new car. And by going through that sleazy buying process we can assume all sales careers mean you need to act that way to make a sale… But that couldn’t be further from the truth.

So today I want to share with you three sleazy sales tactics to avoid and what to do instead. And these tactics pop up whether you are in direct sales, a brick a mortar store, or an online-based business. You’ve seen them all and possibly even done them yourself. By understanding what to do instead you’ll know how to create a win-win for you and your prospective buyer.

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Putting Your Face Front And Center To Immediately Connect

Putting Your Face Front And Center To Immediately Connect

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You already know that how you market your brand determines how successful it will be. So to have new leads continually drop into your sales process, you need to use the best marketing strategies to connect with your audience. Inside this article, I share with you the BEST marketing strategy to use to build the strongest relationship with your audience possible. Oh… and it’s the best at conversions too.

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Ep 28: The Exact Caption Writing Framework I Use To Attract My Niche

Ep 28: The Exact Caption Writing Framework I Use To Attract My Niche

When I reflect on my own journey of how I’ve used and reacted to social media I always come back to the idea that many see success on social media as having high engagement ratings.
 
* We seek validation that what we are doing is making an impact.
* That the time we are spending on writing captions and blog posts and podcasts is worth it.
* That someone out there is paying attention to our message.
 
Press play on this episode where I share with you what I’m doing instead of seeking validation through likes, comments, and follower count. It may just change the way you look and feel about content for good.

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Ep 25: Become a Secret Santa When It Comes To Content Validation

Ep 25: Become a Secret Santa When It Comes To Content Validation

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When I reflect on my own journey of how I’ve used and reacted to social media I always come back to the idea that many see success on social media as having high engagement ratings.
 
* We seek validation that what we are doing is making an impact.
* That the time we are spending on writing captions and blog posts and podcasts is worth it.
* That someone out there is paying attention to our message.
 
Press play on this episode where I share with you what I’m doing instead of seeking validation through likes, comments, and follower count. It may just change the way you look and feel about content for good.

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Ep 24: How To Market Your Online Business During Uncertain Times

Ep 24: How To Market Your Online Business During Uncertain Times

There’s no denying everyone is living in a bit of fear right now… with their health, their food supply, their mental well being, their family, kids schooling, all the things that usually don’t consume this much worry and brain space.

Besides the usual day to day life – we then have an online business to keep afloat.

Then the question you’re suddenly asking is.. 

“How do I market my online business and personal brand while being sensitive to the current environment?”

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Ep 82: Why Using Caption Templates Hurts Your Brand Long-Term

Ep 82: Why Using Caption Templates Hurts Your Brand Long-Term

Of course you are using social media to grow your business but you get stressed when writing captions and know what to say. You’ve often resorted to copying and pasting what others are posting or using fill-in-the-blank caption templates to escape this frustration. But what if this content strategy or lack thereof was doing more harm than good? Inside this article, I share the two reason why you get stressed and the three things you need to do first to get unstuck!

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