Social Media Marketing Articles

7 Mistakes to Avoid When Planning Your Holiday Marketing Campaign

Listen here Podcast Show Notes The holidays are a critical time for businesses. It's the time of year when people are the most generous and most likely to spend money on things they wouldn't normally buy. That's why it's so important to get your holiday marketing...

How to Create a Winning Content Marketing Strategy To Improve Sales

Listen here Podcast Show Notes Sales are the lifeblood of any business, and a key part of boosting sales is creating a comprehensive and effective content marketing strategy. Not to be confused with general marketing - content marketing is not about selling; rather,...

How to Quickly Brainstorm Blog Post Ideas When You Feel Stuck

Listen here Listen herePodcast Show NotesWhy does my business need a blog?How often to post new contentWhat are the types of blog articles?Here is A complete list of 16 blog content types:How can I make sure my blog content is engaging?5 Ways to Brainstorm Blog Post...

The Beginner’s Guide to SEO Copywriting

Listen here Podcast Show Notes If you're just getting started with SEO copywriting, then this blog article is a great place to start. Search engine optimization is a critical part of any online marketing strategy, and as a solopreneur, you can't afford to miss out on...

7 Mistakes to Avoid When Planning Your Holiday Marketing Campaign

The holidays are a critical time for businesses. It’s the time of year when people are the most generous and most likely to spend money on things they wouldn’t normally buy. That’s why it’s so important to get your holiday marketing right. However, even with the best of intentions, many marketers end up making some fatal mistakes that cost them dearly in terms of sales and ROI. In this article, we’ll explore 7 of the most common mistakes marketers make when executing their holiday campaigns so that you can avoid them and make the most of this critical sales period.

How to Create a Winning Content Marketing Strategy To Improve Sales

The key to success is understanding how content marketing works and why it’s so important. Content marketing can be extremely effective in improving sales, but only if it’s done correctly. In this episode, we will look at how content marketing works and how you can use it to improve sales for your business starting TODAY!

How to Quickly Brainstorm Blog Post Ideas When You Feel Stuck

Are you feeling stuck when it comes to brainstorming ideas for your blog? Don’t worry; you’re not alone! It can be tough coming up with new and engaging content ideas, especially if you feel like you’ve already covered everything there is to say on your chosen topic. But don’t despair! You can use a few simple tricks to get those creative juices flowing again. In this blog post, I’ll share some of my favorite tips for brainstorming blog post ideas when you feel stuck. So if you’re ready to jump-start your content creation, read on!

Ep 114: The Best Marketing Tools to Build Your Brand Online This Year

Blog Marketing, Digital Marketing For Small Business, Entrepreneur Tips, Social Media Marketing, Time Management For Entrepreneurs

We live in a world where more and more people are starting their own businesses, but building a brand can be difficult. There are so many tools out there that will help you get started with various aspects of your social media marketing, graphic design, and more. But which marketing tools do you really need to begin with? Inside this article, I share FIVE must-have easy to use marketing tools for designing and building your brand. Let’s review what your small business marketing strategy needs.

Ep 113: How to Keep Your Website Traffic Growing

Blog Marketing, Digital Marketing For Small Business, Pinterest Marketing, Social Media Marketing

Are you still struggling to increase your website traffic? Your business might be at a standstill when it comes to attracting new customers, and that’s not where you want to be. It’s time for a change!

But how do you maintain and grow traffic to your site? In this article, we’ll explore 10 proactive techniques that will help you keep growing your website traffic.

5 Social Media Captions You Should Avoid

Social Media Marketing, Digital Marketing For Small Business

Social media is a powerful marketing tool that can be used to build brand awareness, social reach, and customer loyalty. But with social media being such an integral part of our lives, it’s important to know how to use social media for your business or personal brand in the right way so you don’t hurt your own reputation. Here are five social media captions you should never use.

Ep 108: How to generate sales using social media without selling

Social Media Marketing, Digital Marketing For Small Business

We’ve all used social media to sell a product only to be let down no sales were made. But what if I shared with you a fail-proof method to generate sales using social media that didn’t involve selling? Selling on social media never was easier with this approach. Inside this article, I share the simple steps to make better use of your content on social media that will activate your audience to make a purchase! Get ready to flip your social media marketing strategy on its’ head!

Ep 107: 5 Ways To Improve Your Social Media Branding

Social Media Marketing, Brand Identity, Digital Marketing For Small Business

With almost 4B people worldwide using social media, you can understand why brand awareness is a top priority for marketers. Whether you use social media to increase sales, drive awareness, or generate new leads… there are 5 things you can start doing today in your business to improve your social media branding to reach your goals!

Ep 106: How To Take Advantage Of Mobile Commerce Sales This Holiday

Social Media Marketing, Blog Marketing, Digital Marketing For Small Business, Pinterest Marketing

2021 holiday shopping is gearing up to be a mobile-commerce explosion. But do you know how to take advantage of this holiday retail season for your online business? I have decades of experience doing holiday social media campaigns. Inside this article, I share the 7 steps you need to execute today to have a successful holiday commerce brand strategy. Don’t wait. Start now with your holiday selling preparation! (free holiday selling guide!)

How to Increase Engagement on Instagram Using Branding Photos

Social Media Marketing, Brand Identity, Digital Marketing For Small Business, Instagram Marketing

Getting more brand engagement is a want of every business owner I work with. They don’t want to waste their time on social media if their content goes unnoticed. And in my experience… using my face in my visuals and my story in my copywriting deepens connections and boosts conversions more than any other strategy. Inside this article, I share five straightforward ways to show your face on Instagram to boost your brand engagement. And yes, even if you are uncomfortable showing your face on Instagram, these tips will work for you!

Ep 95: The Simple Instagram Hashtag Formula for Beginners

Digital Marketing For Small Business, Instagram Marketing

Hashtags on Instagram remain one of the best free tools to get immediate eyes on your post. And when used correctly for your content can increase viewers on your post by 30-80%. Even as a hashtag beginner you can get your content in front of an audience who are already actively looking for posts like yours. Inside this article, I share my 3 Part Instagram Hashtag Formula for Beginners to help you get more eyes on your posts.

Ep 88: What Colors To Wear To Immediately Boost Productivity

Brand Identity, Digital Marketing For Small Business, Entrepreneur Tips, Social Media Marketing

With content marketing and lead generation being a huge part of your business, you are consumed with video marketing and on-camera shots. One forgotten piece to this puzzle is what to wear to not only give yourself a boost of productivity but to appear friendly and approachable to your audience. Inside this article, I investigate the 6 Colors To Wear To Immediately Boost Productivity. By understanding COLOR more in-depth, you can kickstart your motivation and be more efficient as you work from home on projects, calls, content, and courses.

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