With almost 4B people worldwide using social media, you can understand why brand awareness is a top priority for marketers. Whether you use social media to increase sales, drive awareness, or generate new leads… there are 5 things you can start doing today in your business to improve your social media branding to reach your goals!
2021 holiday shopping is gearing up to be a mobile-commerce explosion. But do you know how to take advantage of this holiday retail season for your online business? I have decades of experience doing holiday social media campaigns. Inside this article, I share the 7 steps you need to execute today to have a successful holiday commerce brand strategy. Don’t wait. Start now with your holiday selling preparation! (free holiday selling guide!)
You spend a lot of time inside your blog and website to build sales pages and offers. But what are you doing to drive more traffic to your website? Inside this article, I share six innovative ways to increase website and blog traffic so you can increase leads and conversions.
As we close out 2019 and enter a new year and a new decade it’s only appropriate to honor the past year by celebrating your joys, mourning your losses, and shaking your head at the wonder of all of it.
Today I wanted to get very honest and transparent with you and share an unexpected joy of mine from 2019.
I know many of you have direct sales experience or are currently in one so I think this story will help you in many ways find clarity if you are thinking of expanding or pivoting your business portfolio.
Ten caption starters In Order To Express Gratitude on Social Media as a business owner. It will take some thinking (and probably thinking in a new way) and sharing some personal thoughts about your journey but don’t be afraid to get personal and let people into your world.
In today’s world of digital marketing and online sales, one thing to understand from the beginning is that you’re “selling” so much more than just your product or service on a daily basis.
Every day readers of your original content are paying attention to the experience that your brand gives them, and the emotions that you invoke within them.
What this means is that you are not selling your product, service or opportunity…
You’re in reality selling yourself, your image and your reputation.
Which is short, is your personal brand.
You sell you personal brand every time you show up online.
This week I cussed and eight people unsubscribed within one hour of pressing SEND on my weekly email.
My “get your shit together in 2020” campaign listed the five steps I recommended for your brand and business but after sending it several unsubscribed.
A successful Holiday Promotion doesn’t happen without some thoughtful planning… and since you, my dear are a purpose-driven CEO you aren’t going to pass up the chance to snag a new client or two or ten!
And if you think your tiny business doesn’t have a chance against the big dogs of the social space, think again. Remember, people do business with people… and the more emotion and storytelling you do the more you are going to connect with your ideal clients.
One thing is for sure is that social media sells stuff... and if there is a common request from my branding students it’s that they want to become good at personal branding and attraction marketing… and therefore comes building curiosity. Today I’m going to share...
Today I want to talk about why talking to too many people actually will HURT your profits. This means I’m going to help you carve your space and find your niche and be known for a very specific thing. https://youtu.be/neSLLooKz8w I love how Amy Porterfield says…. “The...
Posting times do matter. In fact, posting times are crucial because it's all about visibility. You want your target members to find you on Instagram when they are available. You want them to see your brand when they are actively checking out their Instagram...
We’re seeing now more than ever that it’s so important for us to use our voice, share our stories, and learn from each other. There’s no better lessons than from real-life experiences and real-life lessons. https://youtu.be/cjhUAlDZzhg That’s because...