There’s no denying it: in order to be successful, your small business needs a strong online presence. But how can you make sure that your brand is seen by more people? But with so many online distractions, it can be tough to get your message heard or know a tried and true way to get more visibility for your brand online. Having a well-oiled marketing machine is essential for any business looking to grow. In this article, we will discuss three ways that you can achieve more brand awareness.
As a personal brand, you know that it’s important to be where your audience is. And for many people, that means being online. In fact, digital marketing is now the most efficient and effective way to reach your target market. So if you’re not yet using digital marketing tactics to promote your personal brand, you’re missing out. Inside this article, I share four reasons why digital marketing is so important for personal branding.
Do you want to build a personal brand on Instagram and use it for business? I’ve compiled five quick tips for building the perfect personal brand on Instagram. You’ll learn how to choose the right username, write a bio that reflects your personality, and post content that’s relevant for today’s social media audience!
So let me just start off by saying you should never rely on social media to build your business.
What?! did I really just say that? Don’t use social media to grow your business, make more sales, connect with more people?
Well yes and no. Let me explain…
Using my Stay in Your Lane Brand Method and the Sales Process I teach – the goal of content marketing should be to build your email list.
Yes – your email list should be your top priority every time you put content out even if that’s on social media.
A lead magnet allows you to grow your email list with ideal clients. But what happens if your lead magnet isn’t performing as you hoped? Do you need to ditch the whole thing and give up? Start over? Probably not! In this article, I share five ways to assure your lead magnet doesn’t fail – and more importantly how a good lead magnet can convert profits for your business on automation!
It’s no secret that I love social media for creating deeper connections with my clients – but do you know that there’s a simple strategy I use to do this?
There is.
If you are feeling overwhelmed when it comes to what to post to social media to grow your business… I want to break it down for you in this episode. Get ready… I’m sharing THREE WAYS to grow your client leads using social media and from here on out your “overwhelm” with content will be gone!
I talk to a lot of business builders about what holds them back. Why do they drag their feet when doing things that they know will grow their business?
Their reply 9 times out of 10 always has to do with some sort of fear…. But when I really think about fear – isn’t fear present in our minds because we are always chasing perfection?
The perfect headshot, the perfect caption, the perfect grid, the perfect sales page, the perfect email… and producing the perfect product.
If we could reach PERFECTION then we’d have no fear of what others thought. Fear of other people’s opinions.
So how do we combat this? How do we overcome showing up to the world as imperfect and being totally OK with someone having an opinion of us?
This is definitely a voyage I’ve personally been on for years and years and inside this episode, I’m going to share what I’ve done to combat this paralyzation of my business when it comes to “striving for perfection.”
Are there hundreds if not thousands of other people who sell the same thing as you?
This could be the case if you are part of a direct sales business and sell oils, skincare, lotions, or supplements…
Maybe you have your own online shop filled with mugs, shirts, and journals – some custom and some drop-shipped – but overall the sayings you sell on your merchandise resemble other retailers.
Or maybe you’re a creative and you design custom birthday signs, watercolor paintings or pencils drawings.
Either literally or figuratively – you are all selling the same thing.
Have you ever really thought about that?
If I’ve heard it once I’ve heard it 100x times…. “If I could just motivate my team I’d reach (my goal).”
This is usually heard on repeat in the direct sales industry when you’re trying to reach some sort of goal where you need more sales for the month in order to reach a volume or title goal. If you’ve ever tried to manage any sort of team before I know you’ve said it to.
For the last year, I’ve been focused on teaching women how to leverage their influence to monetize their brand.
What it comes down to is I believe your brand influence is made up of your layers and layers of pivots, life cycles, lessons, and experiences. When you communicate this you create influence.
Meaning the more consistently you voice your message – the more influence you create.
And the more people you can empower with your influence.
Today on this episode I want to share with you TWO ways that I teach business builders to leverage their influence no matter what kind of business they are building or have yet to start creating.
Inside this episode, we will talk about what digital product you should sell. And by doing so we are going to dig into the skills and passions you have that you’ve been unintentionally hiding.
In this episode, I’m setting fear aside and using my voice to eliminate shame from the workplace and beyond. Allow me to share why the decision to change should come from a conscious effort to learn… not by attacking another’s character.